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Free Organization Schema (JSON-LD) Generator
Enter your organization's name, URL, logo, and social profile links. We generate valid Organization JSON-LD you can paste into your homepage — an E-E-A-T signal search engines and AI models look for.
This checks 1 thing. HellSEO's full audit scores 18 items across SEO, AEO, and GEO — including backlink authority and score history this page doesn't cover.
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Fill in your organization's name, URL, and optionally a logo, description, and links to your social/profile pages — everything runs in your browser.
We generate valid Organization JSON-LD following the Schema.org spec, including a sameAs array if you added any links.
Copy the script tag and paste it into your homepage's <head> (or wherever your site renders shared structured data).
Example Output
This is what Organization markup looks like with a logo and two official profiles. Copy it, then replace the example values with your own.
<script type="application/ld+json">
{
"@context": "https://schema.org",
"@type": "Organization",
"name": "Example Co",
"url": "https://example.com",
"logo": "https://example.com/logo.png",
"description": "Example Co builds scheduling software for small clinics.",
"sameAs": [
"https://www.linkedin.com/company/example-co",
"https://x.com/exampleco"
]
}
</script>Key rules
- Add it once, on your homepage or About page — not on every page.
- name and url must match your real brand and your canonical homepage.
- logo should point to a crawlable image file, not a page.
- List only official profiles you control in sameAs, so machines can connect them to one entity.
- Keep the name, description and links consistent with your site and social profiles.
Who Uses This
SaaS & product sites
Identify your company as an entity, separate from any individual page's content.
Agencies
Add Organization schema to every client site as a baseline E-E-A-T signal.
Personal brands
Use sameAs to connect your site to your social profiles for entity recognition.
Frequently Asked Questions
Where does Organization schema go?
Usually once, on the homepage (or every page, via a shared layout) — it identifies who runs the site, not what a specific page is about.
What's sameAs for?
It links your Organization entity to your official profiles elsewhere (X/Twitter, LinkedIn, Wikipedia, Crunchbase, etc.), which helps search engines and AI models confirm this is really you and connect mentions of your brand across the web.
Does this replace a Google Business Profile?
No — Organization schema is structured data on your own site. A Google Business Profile is a separate, unrelated listing for local search and Maps.
Do I need a logo for this to be valid?
No, logo and description are optional. Name and URL are the only two fields required for valid Organization schema.
Is this the same as an Organization schema maker?
Yes — generator, maker, and builder are interchangeable terms for this kind of tool.
Want the full picture?
This tool checks one thing. A full HellSEO audit scores your site across SEO, AEO, and GEO — and gives you ready-to-paste fixes.
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